“Secrets” Moves From Idea To Reality

Work is continuing on schedule at a rate of about one chapter per week. I have finished four chapters now, and expect that the book should reach about a dozen or so once done. Just to be clear, Secrets Of The List is about direct marketing using email and social networking. It’s intended to help small and medium size companies find added customers and build brand loyalty by engaging them using online tools.

As many of you know, I’ve been writing news stories and feature articles for many years, mostly for MusicRow magazine, but this is actually my first foray into writing a complete book. Honestly, I began with a bit of trepidation, but after making my way through over 8,500 words, I’m starting to get some rhythm and flow. More importantly, I’m having fun.

Plans are to self-publish the book, making it available online and in paperback form. That process seems pretty workable, although there are more steps than you might realize. For example, the covers need to be designed and it might be nice to have some simple art for the title page of each chapter. So you can see there’s many steps ahead. By starting on the publishing/design aspects in early January, everything should be ready to submit when the manuscript is finished around the end of March.

If anyone out there has had some experience with this process, please chime in… All Comments Are welcome!

Everyone is also invited to submit their email address in the upper right corner of the site and join our newsletter list. I promise not to talk your head off, but your encouragement in the form of staying in touch via the newsletter is greatly appreciated. Perhaps on the next update I’ll find some parts of the book to share and get some feedback from you all.

I’ve also started working at growing my Google Plus accounts— David M. Ross and Google Page named Secrets Of The List. I’m trying to keep a good flow of articles in both places that visitors will find interesting plus interact with those who are sharing content with me. As the Googlers are now saying, “Please share and circle!”

I’m liking the Google stuff. (Have already read my article on this site “How Google Seduced Me.”)

Last night, (during the American Music Awards) I got the chance to tweet to a large audience on the Sulia.com platform. Sulia is a collection of Twitter-based news channels about many different subjects. They try to enlist experts in each area to lead the discussion and follow what’s taking place. Still a very new concept, so we’ll see how it plays out with a few repeated sessions.

So that’s about all for now. I appreciate your help, will check back soon.

Category: About The Book, Featured